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I have a pretty short beard, but at a certain length it starts feeling a bit scratchy. I\'ve tried a couple different beard oils and this one\'s definitely my favourite. It gives my beard nice a smooth feel. It rubs in very well so you don\'t feel oily. It also has a great smell. I\'m not a huge fan of cologne, but love this stuff and once it\'s on it doesn\'t seem strong at all.